
The Jasmine Star Show
What Makes a Course Irresistible (and Scalable) with Jera Bean
Jan 9, 2025
Jera Bean, a social media strategist and video editing expert, shares her dynamic journey in launching her first digital course. She discusses the importance of embracing authenticity in short-form video and tackling new challenges with courage. Jera reflects on her shift from coaching to creating an evergreen course, emphasizing the emotional process and learning from beta testers. She explores innovative licensing strategies that extend her course's reach into independent schools and professional communities, showcasing her creative monetization methods.
41:07
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Quick takeaways
- Embracing messy action and vulnerability leads to personal and professional growth, underscoring the need for courage in uncertain terrains.
- Developing a digital course requires iterative refinement, strategic relationships, and adaptability to align with market demands and foster partnerships.
Deep dives
Embracing Messy Action
The speaker discusses the importance of taking messy action in the face of fear, highlighting that vulnerability can lead to growth. When preparing for the podcast, nerves came up due to stepping into a new topic that hadn't been publicly addressed before. This acknowledgment of nervousness reflects a journey of self-discovery and the understanding that taking risks is essential for ongoing development. Realizing that perfection is unattainable, the speaker emphasizes that embodying one’s values can pave the way for personal and professional evolution.
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