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I’m THRILLED to start off the year with today’s guest.
I sat down with Jera Bean—social media strategist, video editing pro, and all-around powerhouse—to talk about her journey of launching her first digital course.
This isn’t just a story about creating a product; it’s about redefining what’s possible when you approach business with creativity, resilience, and a willingness to take messy action.
If you’ve ever felt overwhelmed by the idea of launching a digital product or doubted whether you could make it work, this episode will give you the permission and inspiration to get started. Jera shares the behind-the-scenes of how she went from ideation to creation, from beta testing to licensing her course to major brands—and even schools in Australia.
Here’s the best part: Jera didn’t have it all figured out when she started (spoiler: none of us do!). But through intentional action, strategic pivots, and embracing the learning curve, she turned her digital product into a revenue-generating powerhouse—before she even launched it publicly!
Click play to hear all of this and:
(00:02:22) The magic of owning your “secret sauce” and why it’s key to standing out in business
(00:03:21) How to step outside your comfort zone and tackle new topics with courage.
(00:05:13) Jera’s journey of creating her first video editing course
(00:05:20) Jera’s shift from group coaching to building a sustainable product suite
(00:07:14) The timeline to turning a course concept into a fully developed product
(00:14:07) Jera’s pivot from creator to social media coach
(00:19:20) The concept of licensing a course and how it can create scalable income
(00:25:11) How Jera implemented my launch framework, blending live classes with a stellar email funnel
(00:26:04) Jera’s first big launch, the lessons she learned, and the importance of setting realistic goals
(00:34:10) How affiliate marketing can help you grow your course revenue even further
(00:35:04) How Jera’s licensing strategy is creating multiple revenue streams from a single course
Listen to Related Episodes:
Connect With Jera Bean:
For full show notes, visit jasminestar.com/podcast/episode508
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