Revenue Renegades Whispering Success: RevOps, and the Future of AI in Go-to-Market Strategies
Apr 14, 2025
Join Andy Mowat, founder of Whispered and former Carta executive, as he shares his journey in transforming the executive job search landscape. The discussion covers leveraging AI in go-to-market strategies and the intersection of sales and revenue operations. Mowat emphasizes building effective RevOps teams and navigating integration challenges with CRM systems. He highlights the balance of automation with the human touch in B2B sales, and complete the conversation with insights on daily routines for productivity.
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Founding Whispered Amid Career Fears
- Andy Mowat shares his fear and uncertainty when discovering the next career step after four years at one company.
- Whispered was founded to help executives find unposted roles during these intimidating transitions.
Make Hard Leadership Calls Early
- Make hard leadership calls early if a team member scores low on performance and lacks strategic vision.
- Prioritize aligning teams and fixing tool misuses by listening carefully to leaders' real problems.
Use 90-Day Review Meetings
- Make a 90-day review meeting mandatory to assess new hires and set mutual expectations.
- Decide quickly if a hire is not working out to give both sides a clean break.