

Massive Career Benefits of Mastering LinkedIn and Personal Branding. And How to Win by Bring a Friend First
Aug 24, 2024
In this conversation, Sandra Long, a LinkedIn and personal branding expert and author, reveals her journey from B2B sales to consulting. She shares key strategies for optimizing LinkedIn profiles and building trust. Sandra emphasizes the importance of meaningful connections and presents success stories from her clients who transformed their careers through better branding. With practical tips like using the services page and putting friendship first, she highlights why a strong personal brand is crucial in today's trust-deficient world.
Chapters
Transcript
Episode notes
1 2 3 4 5
Intro
00:00 • 2min
Unlocking LinkedIn: The Power of Personal Branding
02:19 • 8min
Navigating the Challenges of Personal Branding and LinkedIn Profiling
10:30 • 2min
Building Authentic Connections on LinkedIn
12:27 • 9min
Building Trust and Credibility for a Powerful Personal Brand
21:08 • 2min