Food Roll-Up Trend Leads to Fruit Roll-Up Shortage in Israel

The podcast discusses a TikTok trend where people wrap fruit roll-ups around scoops of ice cream and freeze them. This trend has become so popular that it has caused a nationwide fruit roll-up shortage in countries like Israel. The podcast mentions a story about an American man who was caught with 650 pounds of fruit roll-ups in his luggage when entering Israel. While it is unclear if this was a food crime or just a way to bring a treat for his family, the incident highlights the impact of viral food trends on supply and demand.