The Audible-Ready Sales Podcast Building a Culture of Sales Performance
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Feb 7, 2023 A special episode featuring project44, discussing their sales transformation initiative with a 53% deal size increase. They address supply chain challenges through network connectivity, focus on a customer-centric sales approach, and enhance sales performance through culture and collaboration. Implementing revenue charters for accountability and fostering a collaborative and customer-centric culture for success are also highlighted.
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Project44 Revolutionizes Supply Chains
- Project44 transforms supply chains by connecting multiple transport modes into a real-time data network.
- Their platform treats inventory as liquid, boosting predictability and efficiency for customers globally.
Real Customer Use Cases
- Clients like Amazon and BMW emphasize tight delivery promises to keep customers satisfied.
- Nike relies on Project44 for precise inventory timing to avoid stockouts and maintain cash flow.
Humble Swagger Sells Best
- Sales teams need "humble swagger"—confident yet customer-focused to succeed in complex sales.
- Ask open-ended, guiding questions that prioritize customer's core challenges and goals.