Craig Lewis
Chief Sales Officer at project44
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Feb 7, 2023 • 1h 6min
Building a Culture of Sales Performance
A special episode featuring project44, discussing their sales transformation initiative with a 53% deal size increase. They address supply chain challenges through network connectivity, focus on a customer-centric sales approach, and enhance sales performance through culture and collaboration. Implementing revenue charters for accountability and fostering a collaborative and customer-centric culture for success are also highlighted.
