
Tim Bertrand
President of HAProxy and a three-time GTM leader. Previously held sales leadership roles at Acquia and Project44, bringing deep insights into category creation, founder-led sales, sales hiring, and international expansion.
Best podcasts with Tim Bertrand
Ranked by the Snipd community

Feb 7, 2023 • 1h 6min
Building a Culture of Sales Performance
A special episode featuring project44, discussing their sales transformation initiative with a 53% deal size increase. They address supply chain challenges through network connectivity, focus on a customer-centric sales approach, and enhance sales performance through culture and collaboration. Implementing revenue charters for accountability and fostering a collaborative and customer-centric culture for success are also highlighted.

Jun 21, 2025 • 46min
VC | E498 | Path to Market: From Zero to Market Leader, A CRO’s GTM Playbook [Seedcamp Series]
Tim Bertrand, President of HAProxy and a seasoned three-time GTM leader, shares his journey from scaling startups to market dominance. He dives into the essentials of building effective sales teams, emphasizing adaptability and the importance of hiring practices that match the company's growth stage. Tim also discusses best practices for onboarding, creating urgency in sales, and aligning product strategy with market needs. His insights on value-based pricing and the impact of open source software provide actionable takeaways for founders.