The Game w/ Alex Hormozi cover image

The Game w/ Alex Hormozi

$100M Leads Audiobook Part 2 – Engage Your Leads | Ep 587

Aug 19, 2023
34:07
Snipd AI
In this episode, Alex Hormozi discusses understanding leads, engaging them effectively, and creating lead magnets. He emphasizes the importance of providing value and offers action steps for creating valuable lead magnets. Learn how to attract more customers and engage leads.
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Podcast summary created with Snipd AI

Quick takeaways

  • Engaging leads who show interest in your products/services is crucial for effective advertising.
  • Providing high-quality and valuable lead magnets helps build trust and reputation with potential customers.

Deep dives

Importance of Engaged Leads

Engaged leads are emphasized as necessary for effective advertising. A lead is defined as a person you can contact, and getting engaged leads who show interest in your products or services is the ultimate goal. The significance of providing value and solving a problem for leads before they make a purchase is highlighted. The concept of scarcity and urgency as effective tactics for getting leads to take action is discussed. The importance of delivering high-quality and valuable lead magnets is emphasized to build reputation and trust with potential customers.

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