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Part 2: Engage Your Leads | $100M Leads Book

The Game with Alex Hormozi

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Creating Effective Lead Magnets

This chapter explores the concept of lead magnets and how they can be used to engage leads. It discusses the different types of lead magnets and provides examples of how each type can be used effectively. The chapter also emphasizes the importance of providing value and testing different elements in order to create an engaging lead magnet.

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