Team of 12 Hits $2.5m in ARR, $64m Valuation for Customer Success Tool. Can they beat Gainsight?
Aug 25, 2023
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$2.2m SaaS founder shares their journey towards securing a $1.45m contract with Verizon, raising $16m in funding, and building a team of 12 while facing financial struggles. They discuss their revenue numbers, upcoming product launch, negotiation process for funding rounds, burn rate, personal preferences, and their personal background as an immigrant founder.
Involved.AI secured a $1.45 million contract with Verizon after discovering that 40,000 users from Verizon were utilizing their platform for free, which helped them continue and led to a $16 million series A funding round at a $64 million valuation.
Involved.AI specializes in using AI to analyze customer behavior and provide actionable insights, assisting companies in delivering a superior customer experience and automating workflows for sales and marketing teams.
Deep dives
Involved.AI Revenue Growth and Journey
Involved.AI has experienced significant revenue growth. In 2021, their total revenue was $1.5 million, and they increased it to $185,000 per month in 2022. They initially struggled to monetize their community platform, reaching only $250,000 in annual revenue after four years. Almost on the verge of shutting down, they discovered that 40,000 users from Verizon were utilizing their platform for free. After reaching out to one of these users, they secured a $1.45 million contract with Verizon, giving them the boost they needed to continue. This success led to a $16 million series A funding round at a $64 million valuation. Currently, Involved.AI has over $10 million in the bank and a team of 12.
Involved.AI's AI-Powered Customer Insights
Involved.AI specializes in using artificial intelligence to help companies understand their customers better. Their platform analyzes and predicts customer behavior, such as churn, expansion potential, and purchasing opportunities. They assist companies in delivering a superior customer experience by providing actionable insights based on collected data. One of their notable customers is Nintex, a company with a $150 million ARR, using Involved.AI's platform to analyze customer data, usage patterns, and salesforce interactions. Involved.AI aims to automate workflows and generate target lists for sales and marketing teams, allowing them to focus on the most promising opportunities.
Involved.AI's Financial Situation and Growth Plans
Involved.AI currently has 70 paying customers, generating $185,000 in monthly revenue. They follow a mid-market pricing strategy, with an average customer paying around $2,500 to $3,000 per month. While they have a goal of reaching $5 million in revenue by the end of the year, they are also focusing on launching a new product called R2D2. With over $10 million in funding still available, Involved.AI is not heavily burning through cash, with a monthly burn rate of around $90,000. They plan to continue growing organically and achieve profitability while leveraging the power of AI to scale their operations.
$90k Burned Last Month: $2.2m SaaS founder is “ok” with $90k net burn since they have “$10m cash in bank today” and plenty of runway. Here’s how they scaled to $2.2m after almost running out of money in 2017 (down to $16k cash balance).
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