NARPM Radio Sales Cures All, But People Build the Business: Hiring Smarter in Property Management
Sep 10, 2025
Dylan Scroggins, co-founder of propertymanagement.com and a recruitment expert, dives into the intricacies of hiring in property management. He emphasizes that the right team can make or break a business. Dylan shares strategies for ongoing recruitment, structured interviews, and cultural fit assessments. He discusses sourcing talent from parallel industries and the importance of engaging candidates personally. Additionally, he highlights the significance of organizational growth and transparent leadership in building effective teams.
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How Dylan Found Property Management Recruiting
- Dylan described his path into recruiting, leaving and returning several times before founding Calmar Group in January 2024.
- He explained how recruiting for GK Houses/Evernest pulled him back into property management and grew into a major part of his business.
Niche Recruiting Wins With Storytelling
- Dylan said niche recruiters win by telling the client's story and building relationships, not by being generalists.
- He noted roughly 80% of his property management placements lack formal PM background but come from adjacent fields.
Hire Interest Over Exact Experience
- For mid-size PM firms (250–1,000 doors), Dylan prioritizes interest over direct experience when hiring leaders.
- He said many strong candidates have adjacent experience and personal stakes in real estate rather than formal PM resumes.
