

A Sync Licensing Music Executive is Changing the Game
24 snips Aug 16, 2023
Jessica Vaughn, Sync Licensing Music Executive, discusses the process of getting a song synced, representing artists' master rights, finding music supervisors, AI music and sync, and the current state of the sync industry.
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Last Minute Rejection
- Ari Herstand's wife had a song licensed, contracts signed, and the final commercial sent for a national vaccine campaign.
- A last-minute lyric disapproval scrapped the commercial, illustrating the unpredictable nature of sync.
Indie Sync Advantage
- Indie musicians often succeed in sync licensing because they control their master and publishing rights.
- This simplifies licensing for music supervisors, giving indies an edge.
Finding Music Supervisors
- Research music supervisors on IMDB Pro to find those who work on projects aligning with your music.
- Follow them on social media and websites; respect their preferred contact methods, often listed.