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20min chapter
A Sync Licensing Music Executive is Changing the Game
The New Music Business with Ari Herstand
Licensing Process and Negotiations
This chapter explores the licensing process in relation to toy companies like Hasbro. It discusses the negotiation of terms and the importance of retaining rights. The role of music supervisors in sourcing music and aligning it with client needs and budgets is also highlighted.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode