Scaling DevTools

Demand Generation for DevTools - Dino Kukic from Hygraph

Mar 9, 2023

18:58

Creator website

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Episode notes

Introduction

3min

The Importance of Content in Demand Generation

3min

The Importance of Performance Marketing in Demand Generation

2min

How to Target Architects and Senior Developers

2min

How Hygraf Works With Sales Teams to Bring Quality Leads

3min

The Importance of Collaboration in Sales

2min

How to Collaborate on Content for Dev Tool Startups

2min

The Importance of Emerging Topics in Demand Generation

3min

Scaling DevTools is the podcast that investigates how DevTools go from zero to one. Created by Jack Bridger, founder of BitReach. BitReach helps DevTool companies reach more developers. In scaling DevTools, Jack explores how startups sell to developers, build tools and become successful.

What we cover

Introduction Hygraph
Finding your focus
Demand Generation
What is a good SEO strategy?
Does performance marketing work with developers?
How to target developers
Working with sales teams
Collaborating on content

Where to hear from Dino

Twitter: @DinoKukic
https://hygraph.com/

Where to hear from us

Twitter: @JackSBridger
https://blog.bitreach.io
Newsletter: https://www.bitreach.io/

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