Negotiate Anything

Vanessa Bohns: Misunderstanding Influence Could Be Your Biggest Mistake

Nov 4, 2024
Vanessa Bohns, an experimental social psychologist and professor at Cornell University, explores the often-misunderstood realm of social influence. In their conversation, she reveals how ancient fears of social rejection shape our negotiation strategies today. Vanessa highlights the surprising power of face-to-face communication and why people underestimate their own influence. She also discusses ethical considerations necessary when using social dynamics to persuade others, offering listeners practical tools to enhance their negotiation skills.
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