Creator Science
#111: Chris Do – From running a multimillion dollar design agency to becoming a multimillion dollar creator
Aug 2, 2022
Chris Do, an Emmy award-winning designer and CEO of Blind, shares his remarkable journey from agency life to becoming a multimillion-dollar creator. He reveals the bold moves required for such a transition and discusses the importance of authenticity and relationship-building in the creative industry. Chris emphasizes the value of speculative design and mentoring aspiring creatives through personal projects. He also highlights the challenges of content creation while staying committed to educating others and making a meaningful impact.
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Quick takeaways
- Successful transition from agency to content creator requires clear communication and cultural alignment within the team.
- Early revenue testing with content creation laid the foundation for future success of 'The Futur' as an educational platform.
Deep dives
Transition from Agency Owner to Full-time Content Creator
Chris Do transitioned from running a successful agency to becoming a full-time content creator at 'The Future.' With revenues ranging from 4 to 7 million dollars in the agency, he made the shift around 2018. To prepare for this change, Chris outlined a plan for his team, explaining the transition and inviting them to join the new venture or part ways. More than half of the team embraced the change, thanks to earlier cultural redefinition focusing on embracing change and fun.
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