This book outlines a five-step method to fast-track your way to the inner circle of your industry. It emphasizes the importance of influence in success and provides steps such as pitching, publishing, productizing your knowledge, building your profile, and forming partnerships. The book is aimed at those who want to get ahead in their career, dominate their industry, or become successful entrepreneurs.
In 'Delivering Happiness,' Tony Hsieh shares his entrepreneurial journey, from co-founding LinkExchange to leading Zappos to its remarkable success. The book emphasizes the importance of company culture, customer service, and employee happiness in achieving business success. Hsieh outlines three core sections: 'Profits,' 'Profits and Passion,' and 'Profits, Passion, and Purpose,' highlighting key lessons such as the superiority of product quality over marketing, the importance of passion in entrepreneurship, and the critical role of company culture in driving success. He also introduces frameworks for happiness, including perceived control, progress, connectedness, and vision/meaning, and how these can be applied to create a happy and productive workplace[2][4][5].
More Adventures of the Great Brain follows Tom, a.k.a. the Great Brain, as he returns to his con-artist ways after a brief hiatus. The story combines elements of The Adventures of Tom Sawyer and The Terrible Two series, appealing to fans of Roald Dahl. Tom's schemes often lead to trouble, but he also learns valuable life lessons along the way.
WATCH
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EPISODE DESCRIPTION
Chris is a legend in the creative world. He is an Emmy award-winning designer, director, CEO and Chief Strategist of Blind, a Brand Strategy Design Consultancy. Blind has worked with some incredible clients including MLB, Wells Fargo, Honda, Intel, Microsoft, NFL, Nike, Showtime, EA, Google, Audi, Sony, XBOX, Snapchat, and Riot Games.
Chris is also the founder of The Futur—an online education platform with the mission of teaching 1 billion people how to make a living doing what they love.
In this episode, we talk about Chris’s path from design school to content creation, the bold moves he took to transition from agency life to creator life, how you can make that same transition, and why today he’s all in on Content as a way to impact a billion people.
Full transcript and show notes
Learn more about Blind
Learn more about the Futur
Subscribe to The Futur on YouTube
Follow Chris Do on Twitter / Instagram / TikTok / LinkedIn
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TIMESTAMPS
00:14 - Today’s guest
01:01 - Chris took on a challenge
02:25 - A traditional path wasn’t for Chris
04:25 - What we learn today
05:07 - Chris’s start in the design world
05:59 - Honing your craft vs business development
06:51 - When Chris started to find success
07:21 - The importance of consistency and relationships
09:29 - Concept of “trading up”
11:15 - How you work with BIG clients
14:40 - Is there any risk to spec work?
18:28 - Chris’s transition from Blind to The Futur
22:04 - Blind’s business model during the transition
22:56 - The painful part of business
23:45 - What was driving the shift towards content?
26:50 - The plan for Blind employees
27:27 - Difference between YouTube and commercial work
28:18 - Cultural redefinition at Blind
29:46 - Chris’s start in content
31:25 - Start of The Futur
32:52 - How was The Futur making money?
33:37 - Chris’s identity crisis
37:04 - Voice of The Futur
40:45 - How YOU can make the transition to content
44:37 - How Ben Stiller found the Severance animator
45:30 - You’re 2 or 3 people away from who you need to know
47:21 - The ugly side people don’t talk about
48:30 - Ask and you shall receive
49:23 - How to land your dream job
53:04 - What is Chris struggling with today?
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RECOMMENDED NEXT EPISODE
→ #121: Bryan Harris
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