⭐ My guest today is Al Subbloie, Founder and CEO of Budderfly, a business that provides 100% of the upfront capital needed to give businesses premium, high-efficiency HVAC, refrigeration, LED lights, and more to reduce their energy costs and reduce their carbon footprints.

Backed by over $500M of investor capital, Budderfly uses a combination of patented technologies and proprietary energy software to monitor equipment and collect critical data about business’s energy usage.

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🎙️ In this episode, we talked about:

- What led to his success building his prior company to 2,500 people over 16 years

- How he convinced investors to commit half a billion dollars to grow his company

- His unique model of “owning the power bill and the outcome” for his energy efficiency investments

- Why this phrase matters: “A % of a larger number is a large number”

- How to sell on benefits, not features

- Why selling to franchises is a great got-go-market strategy

- The power of capitalism to do good in the world

- Why he hates to micromanage

- What it means to “run towards the (lion) roar”

- And lots more

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🙏 Hope you enjoy it!

📣 And give Al and Budderfly a shout-out on LinkedIn, Slack, or Twitter by sharing this podcast with your people.

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