Run the Numbers

“What’s in It for Me?” The Art of Storytelling in an IPO - with Monday.com CFO Eliran Glazer

9 snips
Jan 27, 2025
Eliran Glazer, CFO of Monday.com and a key player in its upcoming IPO, shares his insights on the importance of storytelling in corporate finance. He discusses the unique culture of the Israeli tech scene and how military service shapes entrepreneurial skills. Eliran delves into the challenges and strategies involved in navigating IPO preparations, emphasizing authenticity and tailored messaging to attract investors. He also highlights lessons learned on resilience and adapting to high-pressure situations, making the case for robust storytelling in leadership.
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ANECDOTE

Monday.com's Naming Journey

  • Monday.com's name evolved from "The Pulse" after realizing its lack of memorability and negative customer feedback.
  • The acquisition of "monday.com" involved a stolen domain, a lawsuit, and a generous offer of shares to the original owner.
INSIGHT

Israel's Tech Scene

  • Israel's tech scene thrives due to a unique blend of factors, including its immigrant culture and mandatory military service.
  • Military experience fosters innovation, risk-taking, and leadership skills among young Israelis, contributing to a vibrant startup ecosystem.
ANECDOTE

US Expat Experience

  • Eliran Glazer credits his time as an expat in the US during the 2008 financial crisis for shaping his perspective as a CFO.
  • He learned valuable lessons in crisis management, resilience, and communication while navigating the subprime mortgage crisis.
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