Intro

This chapter explores how storytelling plays a crucial role in corporate settings, particularly during an IPO. It highlights the journey of Monday.com's CFO and the pivotal role of narrative in effective financial leadership within the Israeli tech scene.

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Eliran Glazer is the CFO of Monday.com. He joined the company just four months before its IPO. As a big believer in the art of storytelling, in this episode, Eliran explains how to be a great storyteller while weaving it into the story of Monday.com’s IPO. The conversation also delves into the unique aspects of the Israeli tech scene, the impact of military service on entrepreneurship, and the importance of resilience and adaptability in leadership. Eliran highlights the evolution of Monday.com's narrative, the strategic use of benchmarks, the importance of authenticity, tips for talking about your competition, and the pillars of a good story to help CFO’s supercharge their skillsets.

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@cjgustafson222 (CJ)

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TIMESTAMPS:

(00:00) Preview and Intro

(01:53) Sponsor – Tropic | Vanta

(04:22) The Story Behind Monday.com’s Name

(09:25) What Makes Israel’s Tech Scene So Unique

(14:30) How Being an Expat in the USA Shaped Eliran as a CFO

(16:56) Sponsor – RightRev | Brex | Planful

(20:36) Managing the IPO Four Months After Joining Monday.com

(25:02) Differentiating Your Company Through Storytelling