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The IO Podcast: Investor + Operator
How To Build A World-Class Revenue Org with Mark Cranney, Former a16z Partner | IO Podcast Ep. 5
Nov 28, 2023
Learn from Mark Cranney, former a16z partner, as he shares his playbook for building world-class revenue organizations. Topics include finding sales leaders, hiring courageous team members, running a sales playbook, building cohesion through bootcamps, and avoiding common mistakes made by first-time founders.
55:37
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Quick takeaways
- Building a customized playbook is crucial for success in the revenue organization.
- Investing in comprehensive training programs, like boot camps, can improve productivity and efficiency.
Deep dives
Importance of Building a Customized Playbook
Building and deploying a playbook specific to a company's needs is crucial for success. It is important to differentiate between running someone else's playbook and creating a customized one.
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