5min chapter

The IO Podcast: Investor + Operator cover image

How To Build A World-Class Revenue Org with Mark Cranney, Former a16z Partner | IO Podcast Ep. 5

The IO Podcast: Investor + Operator

CHAPTER

The Importance of Inspecting, Understanding, and Self-Selecting in Sales

This chapter explores the importance of inspecting and understanding different aspects of the sales process, including the difference between a coach and a champion. It also highlights the potential failures that can occur when confusing culture and process, and stresses the need to self-select and find the right fit in terms of company culture and mindset.

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