CareerCast by the University of Chicago Booth School of Business
The New Rules of Influence
Aug 16, 2024
Lida Citroën, a CEO, branding expert, and author, shares fresh insights on the art of influence. She challenges traditional ideas of 'executive presence,' advocating for authenticity over conformity. Lida delves into the journey of embracing vulnerability and purpose in both personal and professional life. She emphasizes the importance of credibility and aligning values with actions to gain trust. The discussion highlights the vital role of inclusivity, authentic engagement, and active listening in today's corporate climate to foster genuine connections.
36:07
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Quick takeaways
- Authenticity in expressing oneself is essential for career advancement, requiring courage to overcome fears of criticism and rejection.
- Establishing credibility through alignment of core values with actions is vital for gaining respect and trust in professional environments.
Deep dives
Understanding Executive Presence
Executive presence is a crucial aspect of career advancement, yet defining and acquiring it can be challenging. Research indicates high importance placed on executive presence, but there is little guidance on how to develop it within individuals. Traditional models suggest that executive presence is tied to outward appearance, behavior, and eloquence; however, many do not fit this mold. The emphasis should instead be on authenticity and individuals feeling comfortable in their own skin, allowing them to connect and engage genuinely with others.
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