Trapital

Virgil Abloh: Off-White, Luxury, and Open-Source Fashion

Feb 23, 2024

The podcast delves into Virgil Abloh's impact on luxury rap, open-source fashion, and his relationship with Kanye West. It discusses his 3% rule, legacy, controversies, and how he reshaped the industry with brands like Pyrex Vision and Off-White.

40:32

Creator website

Episode guests

Zack O'Malley Greenburg

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Podcast summary created with Snipd AI

Quick takeaways

Virgil Abloh's influence on open-source fashion revolutionizes creativity and collaboration in the industry.

The podcast explores Virgil's impactful relationships, including his ties with Kanye West, shaping his journey in fashion.

Deep dives

Building a Streetwear Brand

One of the main strategies discussed in the podcast is how to build a streetwear brand effectively. The five-step process includes buying cheap blanks, making the blanks easily recognizable, getting influential people to wear the clothes, selling limited items for high prices, and ultimately profiting from the brand.

Open Source Approach to Fashion

02:02

Evolution of Virgil Abloh's Fashion Label

01:48

Fashion as Personal Luxury and Expression

01:24

Introduction

4min

Virgil and Kanye: A Journey in Fashion and Hip Hop

4min

Virgil Abloh: From Glow in the Dark Tour to Off-White

11min

Analysis of Pricing Strategies and Perceptions in Fashion Industry

2min

The Impact of Virgil Abloh in Fashion and Music Industry

19min

Exploring Virgil Abloh's Impact and Legacy

2min

The late Virgil Abloh’s legacy lives on. From luxury rap to high fashion, his influence changed an entire industry, and several other adjacent ones.

In this episode of Trapital, I’m joined by friend of the pod Zack O'Malley Greenburg. We broke down Virgil’s early years that shaped his future, his relationship with Kanye West, brands like Pyrex Vision, Off-White, his 3% rule, his open-sourced approach to business, his highs, lows, and so much more.

00:00 How Virgil entered the fashion world

07:44 Virgil’s influence on hip-hop and ‘luxury rap’

15:57 Open-source fashion

23:23 The Virgil-Kanye West relationship

27:20 Legacy and controversies

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Trapital

Virgil Abloh: Off-White, Luxury, and Open-Source Fashion

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

Building a Streetwear Brand

Influences and Relationships in Fashion

Open Source Mentality in Design

Criticism and Controversy

Open Source Approach to Fashion

Evolution of Virgil Abloh's Fashion Label

Fashion as Personal Luxury and Expression

Remember Everything You Learn from Podcasts