2min chapter

Trapital cover image

Virgil Abloh: Off-White, Luxury, and Open-Source Fashion

Trapital

CHAPTER

Analysis of Pricing Strategies and Perceptions in Fashion Industry

Exploring the controversy surrounding pricing strategies in design, drawing comparisons to luxury industries and fast-fashion retail. The chapter reflects on the challenges faced by a designer amidst criticisms of markups and shares insights on the perceived value of goods.

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