Analysis of Pricing Strategies and Perceptions in Fashion Industry

The late Virgil Abloh’s legacy lives on. From luxury rap to high fashion, his influence changed an entire industry, and several other adjacent ones.

In this episode of Trapital, I’m joined by friend of the pod Zack O'Malley Greenburg. We broke down Virgil’s early years that shaped his future, his relationship with Kanye West, brands like Pyrex Vision, Off-White, his 3% rule, his open-sourced approach to business, his highs, lows, and so much more.

00:00 How Virgil entered the fashion world

07:44 Virgil’s influence on hip-hop and ‘luxury rap’

15:57 Open-source fashion

23:23 The Virgil-Kanye West relationship

27:20 Legacy and controversies

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