Virgil Abloh: Off-White, Luxury, and Open-Source Fashion
Trapital
Virgil Abloh: From Glow in the Dark Tour to Off-White
This chapter explores Virgil Abloh's journey from collaborating with Kanye West on the glow in the dark tour merchandise to founding Off-White, showcasing his innovative design ethos and impact on fashion culture. It discusses the influence of their luxury rap projects like 'Watch the Throne' and their differing approaches to creativity and luxury. The chapter also highlights Virgil's design process of remixing existing designs with a small change percentage to create something new and the evolution of his career in the fashion industry.
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