The Land Investing Business Secrets
Closing More Land Deals with Cold Calls (Not Mailers!) (Podcast Ep#104)
Feb 8, 2024
Learn how Joe Roberts transitioned from direct mail to cold calling to close more land deals. Discover the benefits of cold calling over direct mail, effective phone negotiations, and the importance of building rapport. Explore the Dirt Hacker Challenge for business growth and personal insights from balancing multiple businesses. Get tips on potential podcast guests and outsourcing cold calling for lead generation.
46:39
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Quick takeaways
- Transitioning from direct mail to cold calling can significantly boost land deal closures.
- Utilizing concise, buyer-focused cold calls at a low cost per lead can enhance lead generation.
Deep dives
Cold Calling Expertise in Land Investing
Joe Roberts, a guest on the episode, shares his journey of transitioning from the Marine Corps to scaling his land business through cold calling. Starting in fall 2021, his focus shifted to building systems and scaling his business, leading to the launch of a cold calling service, land caller. By utilizing cold calling, he discovered a subset of landowners who responded better to calls than other forms of communication, leading to increased success.
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