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MASTERS OF MEDDICC

Masters of MEDDICC - Level Up your Sales Teams with Adam Quartermaine - Episode #14

Nov 28, 2023
Adam Quartermaine, a sales development expert, joins MEDDICC CEO Andy Whyte to discuss the importance of embracing failure, adaptability, and explaining why the Economic Buyer should care. Adam shares quick tips for selling to the C-suite and highlights the value of practical experience, building relationships, and measuring success beyond closing deals. The chapter descriptions include the significance of technology in business, personal career shifts, self-development, identifying the economic buyer, building decision criteria, the role of champions, and the importance of bullet points and customer success stories in sales.
01:04:06

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Quick takeaways

  • Getting an early 'no' can be the key to a final 'yes' in sales.
  • Pivotal moments with individuals at a higher level of excellence can inspire personal growth.

Deep dives

The Importance of Technology in Business Growth

Many people underestimate the role of technology in business growth. It is crucial to recognize the substantial opportunities technology presents to enhance careers and achieve meaningful goals. However, individuals must actively invest in self-development and set clear goals to measure progress and establish realistic timelines. The current business landscape is characterized by accelerated growth, leading to some individuals taking on roles they may not be fully qualified for. To succeed, individuals should focus on honing their skills, mastering tactics, and strategy, and continually developing themselves to deliver desired outcomes.

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