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Discover how Aviron blends gaming and fitness through rowing, targeting non-rowers with immersive experiences. Explore post-pandemic demand for at-home fitness solutions and Aviron's growth strategies in a competitive market.
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- Aviron blends gaming with rowing to create engaging fitness experiences for non-rowers.
- Post-pandemic demand drives growth in at-home fitness solutions like Aviron's immersive software.
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Avaron: Building a Future in Fitness Entertainment
Avaron is a fitness entertainment platform that combines gaming with workouts. They offer a variety of experiences, including games, virtual rowing, and coach-led classes. The company started in 2016 and has grown from a small team to over 75 employees. They have raised $23-24 million in funding and are focused on expanding beyond rowing to other modalities. Avaron aims to provide a unique and engaging fitness experience for its users, with the goal of changing lives and making a positive impact in the industry.
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highlights
Listen to the best highlights from the podcasts you love and dive into the full episode