

How to Convert New Callers into Appointments and Loyal Patients with Ashley Latter
15 snips Sep 13, 2017
Guest Ashley Latter discusses converting new callers into appointments and loyal patients. They emphasize the role of reception team members, building rapport with patients, and verbal skills. They also talk about the importance of proper sales techniques, training in telephone skills for receptionists, and evaluating and improving phone inquiries in dental offices. Additionally, they highlight the importance of asking callers about their reasons for contacting the office and the personalized service that receptionists can provide. Casual conversations about football and weather are included, along with an invitation to support the podcast.
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Telephone: Dental Office Lifeline
- The telephone is the single most important piece of equipment in a dental office today.
- It remains the primary conduit for patient appointments and business success.
Secret Shopper Call Disaster
- Gary made a secret shopper call asking about Zoom whitening.
- The receptionist was unprepared, unsure if the office even actively offered the treatment, leading to a lost opportunity.
Simplify Patient Communication
- Avoid overwhelming new patients with complex procedural details when they inquire about treatments.
- Focus the conversation on patient needs and benefits rather than technical processes.