The Dirt Dog Pod Cleanliness, Friendliness, & Service - Dave Reiseman, Chief Growth Officer at EOS Fitness
Mar 7, 2025
Dave Reiseman, Chief Growth Officer at EOS Fitness, brings nearly 15 years of industry experience from Gold's Gym. He shares insights on the crucial role of cleanliness, friendliness, and service in gym success. The conversation explores the evolving gym structure, innovative growth strategies, and the impact of COVID-19 on fitness culture. Reiseman emphasizes the importance of customer engagement and the unique value EOS Fitness offers through its offerings. His passion for fitness and community shines throughout, pointing to a bright future for the brand.
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Awkward Tour Intro
- Chris mentions a funny story about bringing dumbbells and protein shakes on a market tour with EOS.
- The brokers didn't laugh, making it an awkward start.
Disruption in Fitness
- The fitness industry has seen disruptions with the rise of high-volume, low-price gyms and boutique studios.
- This put pressure on mid-tier gyms, leading to the emergence of high-value, low-price models like EOS Fitness.
EOS Fitness Model
- EOS Fitness offers premium amenities like a cryo lounge and hot/cold plunge at an affordable price.
- Their model focuses on strength training and cardio, appealing to a broad audience.