TED Talks Daily A snack’s journey from the farm to your mouth | Aruna Rangachar Pohl
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Jun 5, 2024 
Aruna Rangachar Pohl, a sustainable development leader in India, delves into the fascinating journey of biscuits from farm to plate. She critiques the environmental impact of industrial farming and shares inspiring success stories of small farmers adopting eco-friendly practices. Pohl highlights the disparities in food pricing and advocates for a circular food economy that benefits communities and enhances public health. Her insights emphasize the urgent need for sustainable food systems and collective action to empower local farmers and promote climate resilience.
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Devraj Bhai's Story
- Devraj Bhai, a small farmer, sells wheat for 22 rupees/kilo and buys biscuits made from it for 120 rupees/kilo.
- This highlights the inefficiencies and hidden costs of the industrial food system.
Unsustainable Model
- Industrial farming is environmentally damaging and unsustainable.
- India's growing economy and increasing consumption necessitate green production and consumption.
Saudati Farmers' Success
- Anand, a farmer and managing director of Saudati Farmer Producer Company, helps farmers earn more and reduce reliance on loans.
- Saudati farmers transition to organic, multi-crop farming, increasing their income and environmental sustainability.