Masters of Scale President Barack Obama: When the moment chooses you, part 1
May 11, 2021
In a compelling conversation, former President Barack Obama shares insights from his incredible journey in politics. He reflects on the transformative power of his 'Yes We Can' speech and how grassroots organizing shaped his 2008 campaign. Obama discusses the crucial moments that propelled his ascension to the presidency, emphasizing the blend of preparation and opportunity. He also explores the parallels between political campaigns and startups, highlighting innovative strategies that mobilized a diverse base for change.
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will.i.am's Initial Refusal
- will.i.am initially refused to let the Obama campaign use his song.
- He changed his mind after seeing Obama's New Hampshire speech and envisioned turning it into a hymn.
Seizing the Moment
- Seize the moment by moving fast.
- Be in the right place, have the right mindset, and build the right teams.
Obama's Early Organizing Days
- Barack Obama moved to Chicago inspired by social movements, but found none occurring.
- An older organizer advised him to spend a month listening to the community's stories.
