

380 Helping Your Firm Find Its Voice (+Why You Should)
Dec 9, 2024
Discover the importance of developing a unique voice for accounting firms to break free from corporate jargon. Learn how 'attractive characters' can enhance brand authenticity and storytelling, especially on social media. Explore innovative financial solutions and the role of community-building in knowledge sharing. Delve into the concept of the reluctant hero in professional environments and how AI can elevate services. Finally, find out how a distinct organizational voice can effectively attract clients.
Chapters
Books
Transcript
Episode notes
1 2 3 4 5
Intro
00:00 • 4min
Finding Your Brand's Voice Through Attractive Characters
04:13 • 4min
The Power of Sharing Knowledge and Innovative Financial Solutions
08:24 • 2min
Finding Your Voice: The Reluctant Hero and AI in Professional Services
10:25 • 8min
Defining Your Firm's Voice for Client Attraction
18:17 • 4min