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The Marketing Companion
The business case for Personal GPTs
Nov 20, 2023
Host Mark Schaefer and guest Paul Roetzer, founder of the Marketing AI Institute, discuss the potential applications of personal GPTs, advancements in chat GPT, legal considerations and the need for generative AI policies, the importance of AI literacy, the dangers of AI training itself, the use of personal GPTs for consultative businesses, and the potential AI divide and impact on the workforce.
50:49
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Quick takeaways
- Personal GPTs offer customizability and easy programming without coding knowledge, revolutionizing the business landscape.
- Personal GPTs can streamline and enhance consulting processes, automating repetitive tasks and providing valuable insights.
Deep dives
The emerging business cases of personal GPTs
Personal GPTs are revolutionizing the business landscape by offering customizability and easy programming without coding knowledge. They provide opportunities for individuals to build tools and automate tasks based on their specific needs and expertise. The focus should be on near-term business advantages and exploring the potential applications and benefits that personal GPTs can offer.
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