3min chapter

The Marketing Companion cover image

The business case for Personal GPTs

The Marketing Companion

CHAPTER

The Dangers of AI Training Itself and the Use of Personal GPTs for Consultative Businesses

This chapter explores the potential risks of AI training itself on AI, leading to a higher proportion of low-quality content. It also delves into the concept of using personal GPTs for consultative businesses and debates the impact of providing clients with access to the tool on the role of consultants.

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