

SET Active's Lindsey Carter on Marketing a Brand From Scratch
Jul 27, 2021
Lindsey Carter, founder of SET Active, shares her journey from starting her own agency to launching her own brand. Topics include leveraging organic marketing, building a community without an existing following, and overcoming fears.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Introduction
00:00 • 2min
Balancing Work and Motherhood
01:33 • 7min
Connecting with a Brand, Array Sponsorship, and Advice for Aspiring Business Owners
08:54 • 4min
Gaining Celebrity Endorsements and Organic Success
12:53 • 4min
Marketing a Brand From Scratch and Social Media Background
16:52 • 2min
Building a Community and Brand on Social Media
18:43 • 6min
Creating Consistent Content and Overcoming Fear
25:08 • 3min
Staying Focused with Multiple Responsibilities
28:12 • 5min