Creator Science
#229: Natasha Willis – $70M from automated Instagram DMs
Dec 3, 2024
Natasha Willis, the founder of School of Bots, has transformed conversational marketing, racking up over $70 million for clients. In this discussion, she shares how automated Instagram DMs can dramatically grow your email list and enhance revenue. Natasha delves into the intricacies of maintaining authenticity while scaling automation. She emphasizes the importance of strong branding and practical strategies for maximizing engagement on Instagram, including unique DM tactics and leveraging the platform’s features for optimal audience interaction.
01:02:36
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Quick takeaways
- Conversational marketing effectively transforms passive followers into active customers by using automated DMs to personalize user engagement.
- Automated interactions on social media can achieve email capture rates exceeding 85%, significantly outperforming traditional opt-in methods.
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