TED Tech TikTok's CEO on its future -- and what makes its algorithm different | Shou Chew
5 snips
Jun 23, 2023 AI Snips
Chapters
Transcript
Episode notes
Talent Discovery on TikTok
- TikTok spotlights everyday people with talent, giving them the stage to be discovered regardless of fame.
- For instance, Kaby from Senegal started with no followers and now has 160 million fans worldwide.
TikTok's Algorithm Explained
- TikTok's recommendation is a sophisticated collaborative filtering algorithm at massive scale.
- It recognizes patterns in user interests quickly to serve highly relevant content.
Educational Impact on TikTok
- An Arkansas English teacher uses TikTok to reach and teach beyond the classroom.
- STEM content on TikTok has amassed over 116 billion views globally, showcasing educational impact.