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Dr. Ayelet Fishbach, the Jeffrey Breakenridge Keller Professor of Behavioral Science and Marketing at the University of Chicago Booth School of Business, is an expert in driving behavioral change. She's even authored a book on the subject.
In this episode of The Game Changing Attorney Podcast, Dr. Fishbach delves into the realities of behavioral change, discussing:
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Show Notes:
02:34 – Why Dr. Ayelet Fishbach wrote Get It Done
03:32 – The essential ingredients to successful behavior change
05:02 – Why your goals should feel more like aspirations than chores
07:02 – The difference between “Do” goals and “Do Not” goals
09:19 – The dangers of setting abstract goals
11:00 – The power of numerical targets
13:23 – How to know when your goal is too optimistic
15:32 – When it makes sense to use an incentive structure to support goal achievement
18:06 – How to determine if you’re using the right incentive
20:43 – How intrinsic motivation impacts the likelihood of achieving your goals
24:38 – The Goal Gradient Effect (how progress impacts our motivation)
27:45 – Why you should keep the “middle” phase as short as possible
30:31 – How to reframe negative feedback as an effective means of making progress
34:25 – Applying Angela Duckworth’s research on grit to motivation and achieving goals
36:35 – The role of self-control in sticking to your goals
39:39 – How your willpower and your environment impact your self-control
43:04 – How to juggle multiple goals
46:12 – The role of patience in sticking with and achieving goals
48:01 – How your heroes and anti-role models can motivate you to achieve your goals
52:05 – What being a game changer means to Dr. Ayelet Fishbach
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Links & Resources
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Past guests on The Game Changing Attorney Podcast include: David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.
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