Coaching for Leaders 643: How to Make a Better Impression on Camera, with Mark Bowden
16 snips
Aug 28, 2023 
In this engaging discussion, body language expert Mark Bowden shares invaluable insights on maximizing your camera presence. He emphasizes the rapid judgments viewers make based on visual cues and how to strategically use body language to enhance credibility. Mark introduces techniques like the 'baton gesture' to captivate audiences and explains the evolution of communication in the digital age. He also highlights how video has transformed relationship-building, making genuine connections easier than ever.
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Brain as Pattern Recognition
- Our brains are best-guess machines, constantly seeking patterns to make judgments.
- We look for consistency and large changes to adjust our behavior and understanding.
Incongruence and Negativity Bias
- Incongruence between sound and visuals defaults our brains to negative interpretations.
- Aim for recognizable patterns in communication, occasionally changing them to influence.
Encourage Active Contribution
- On-screen presence requires engaging others as active contributors, not passive consumers.
- Prevent alienation by encouraging interaction, avoiding the performer-audience dynamic.
