Revenue Rebels: On the Record Sales Podcast Sales in a product led growth company - with Laura Erdem
Jul 14, 2021
Laura Erdem, Account Executive at Dreamdata, discusses sales in a product-led growth company. Topics include building a sales team in a PLG strategy, aligning sales, marketing, and product for success, and the significance of gender diversity in salesforces.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 2min
Sales in Startups vs Large Enterprises
02:16 • 15min
Exploring a negotiation tactic and seeking advice from a simulation coach
16:52 • 2min
Negotiation Challenges in a Product-Led Growth Organization
18:32 • 2min
Success Story and Tools for Product-Led Growth
20:14 • 4min
Using Your Own Product & Gender Diversity in Sales
24:23 • 6min