Millennial Sales  cover image

Millennial Sales

325: A High-Growth Sales Career w/ Todd Busler, Co-founder Champify

Nov 28, 2022
Todd Busler, co-founder of Champify, has an impressive sales career background, having worked at SAP, Square, and Heap, where he became VP of Sales. The conversation highlights his journey from an athlete to a sales executive, emphasizing the value of networking and mentorship. Todd shares insights on transitioning from VP of Sales to entrepreneur and the challenges of launching Champify. The discussion also touches on influential books and the importance of hobbies for mental clarity, along with overcoming sales pipeline challenges through innovative solutions.
45:09

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Todd Busler's diverse experiences in sales, from SAP to co-founding Champify, highlight the importance of mentorship and adaptability in career growth.
  • His focus on leveraging existing relationships for pipeline generation illustrates innovative approaches to overcoming traditional sales challenges and enhancing response rates.

Deep dives

Career Path and Early Experiences

The journey of Todd Bustler in the sales industry showcases the importance of diverse experiences and the value of early mentorship. Starting as a sales engineer at SAP, Todd quickly learned how to bridge the gap between technical knowledge and sales, which set a foundation for his future roles. His entrepreneurial spirit shone through early on as he engaged in various ventures, including running a surf camp and selling ice cream on the beach, illustrating his natural inclination towards business. These formative experiences ultimately shaped his approach to sales and leadership in complex environments, enabling him to transition from being a contributing sales rep to taking on more leadership roles.

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