The Efficient Advisor: Tactical Business Advice for Financial Planners  cover image

The Efficient Advisor: Tactical Business Advice for Financial Planners

182: RESULTS: How this advisor deepened his relationship and impacted clients w/ guest John Scherer

Apr 2, 2024
Financial advisor John Scherer discusses how he deepened client relationships with Legacy Letters, a unique value-add experience. He shares details on the event's impact, client feedback, and tips for other advisors. The Legacy Letters helped clients create lasting family legacies beyond finances, strengthening bonds and redefining advisor-client relationships.
31:35

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Implementing a Legacy Letter can deepen client relationships and redefine the advisor-client dynamic.
  • Legacy Letters have a powerful emotional impact on recipients, guiding life decisions and fostering lasting connections.

Deep dives

Introducing Legacy Letter as a Value-Adding Service

In this episode, the host shares the introduction of Legacy Letter through a new advisor, John. Legacy Letter is presented as a valuable service that can have a significant impact on financial planning businesses. John shares his experience with Legacy Letter, detailing the process, execution, and client feedback he received. The concept of Legacy Letter is emphasized as an impactful and relatively easy value-adding service for financial advisors.

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