

The Efficient Advisor: Tactical Business Advice for Financial Planners
Libby Greiwe
Ever wish you knew an Advisor who built a 7-figure practice--while only working 3 days a week--that was willing to share her systems, processes, and business hacks with you? Meet the Efficient Advisor Podcast host Libby Greiwe. Her specialty? Breaking down the functions of a financial planning practice into actionable step-by-step processes designed to get you results and get you out of overwhelm. Expert interviews, done-for-you templates, and easy to implement solutions… all tied together by her MISSION to create ease in your business. She promises to deliver actionable step-by-step solutions you can implement right away to save time, money, and frustration. The goal--to lead you from overwhelm to efficiency. She started her own financial planning business in 2004. And, over the years she scaled into a 7-figure single-advisor firm while working only 25-hours a week so she could be super involved while raising her kiddos and loving on her hubby. She knows what it takes to build a 100% referral-only practice and to not have to GRIND out the hours to be successful. She ran her own planning business for 16 years culminating in a sale to an enterprise firm in 2019. Now, she’s simply just obsessed with helping other amazing advisors do the same thing. So if you’re an advisor who’s got the hang of planning and is now looking to grow to that first 500k of take-home pay… you are in the right place!
Episodes
Mentioned books

Sep 16, 2025 • 21min
306: My Client Intel Process - How To Capture Personal Details & Use Them to Enhance the Client Experience
Building strong client relationships isn’t just about numbers—it’s about truly knowing the people you serve. In this episode, I walk you through my Client Intel Process, a practical framework to help you capture, organize, and use personal details about your clients in a way that feels natural and meaningful. This process helps deepen connections, create memorable experiences, and ultimately strengthen trust.What you’ll learn in this episode:The four parts of the Client Intel Process: what to gather, how to capture it, where to store it, and how to use itSimple strategies to capture information without making conversations feel awkward or like an interviewWhere and how to store client intel so it’s easy to access and use effectivelyCreative ways to put intel into action through conversations, gifts, events, and surprise-and-delight momentsBy the end of this episode, you’ll have the tools to start building a client intel system that allows you and your team to consistently create personalized, remarkable client experiences. Start small, keep it simple, and you’ll be amazed at how quickly it transforms your client relationships.Grab the Client Intel Process PDF HERE!Grab the 30-Day Tiny Habits Challenge HERE!Learn more about the Group Coaching & Mastermind HERE! Check out The First 100 Days Course: The Advisor's Blueprint for a Remarkable Client Experience HERE!Learn more about Asset-Map financial planning software HERE! Learn more about our sponsor Beemo Automation HERE! Check out the Efficient Advisor YouTube Channel HERE!Connect with Libby on LinkedIn HERE!Successful businesses don’t get built alone. You need community! You need collaboration! Join us in The Efficient Advisor Community on Facebook.

Sep 12, 2025 • 17min
305: How to Handle Client Requests Without Losing Your Day
Discover stress-busting strategies for handling unexpected client requests without disrupting your schedule. Learn how to set clear expectations and define urgency, so you can maintain productivity and focus. Uncover when it's appropriate to delay client questions and why most challenges aren't true emergencies. Equip yourself with tools for a more organized workday while still providing outstanding client service. This insightful discussion offers practical tips for creating a calm and efficient advisory practice.

Sep 9, 2025 • 1h 38min
304: A Personal Look into How I Built a 7-Figure Practice Working Just 3 Days a Week
Today’s episode… it’s Opposite Day! Today, Libby is the one being interviewed. Dillion Kazemi and Montel Hawkins of the Live Your Aim Podcast ask Libby some big questions around selling her firm, her framework for decision making for her business, and get pretty personal… but it a good & tactical way!Libby shares how she leaned into her authenticity, built her business around her values, and created systems and processes that allowed her to thrive both professionally and personally. This episode is packed with wisdom for financial advisors who want to grow their firms with intention while still living a life they love. Here’s what you’ll learn in this episode:How Libby built a seven-figure advisory practice while working part-timeThe systems and processes that create efficiency without sacrificing client experienceWhy saying “no” can be the most powerful growth strategyHow to embrace your uniqueness and turn it into your superpower in business The importance of designing your practice by intention rather than defaultWhether you’re just starting out or looking to scale your firm sustainably, this episode will challenge you to rethink what success looks like and inspire you to build a business that serves both your clients and your life.Check out the Live Your Aim Podcast HERE!Learn more about the Group Coaching & Mastermind HERE! Check out The First 100 Days Course: The Advisor's Blueprint for a Remarkable Client Experience HERE!Learn more about Asset-Map financial planning software HERE! Learn more about our sponsor Beemo Automation HERE! Check out the Efficient Advisor YouTube Channel HERE!Connect with Libby on LinkedIn HERE!Successful businesses don’t get built alone. You need community! You need collaboration! Join us in The Efficient Advisor Community on Facebook.

Sep 5, 2025 • 7min
303: Ditch the 24/7 Cell Phone Hotline: Smarter Client Access, Happier You
I am excited to introduce Efficient Friday! Each week, in 10 minutes or less, I want to share a super tactical tip, idea, process, hack, etc with you that you can implement in your business right away!In this episode, we dive into the importance of setting healthy boundaries around your cell phone as a financial advisor 📱. Many advisors start their businesses by giving clients their personal number, but as your practice grows, this can quickly lead to blurred lines and overwhelm.You’ll learn simple, practical strategies to shift client communication from your personal phone to your office line, how to reset expectations with clients, and why this change creates more balance, efficiency, and peace of mind 🙌. Tune in to discover how stronger boundaries can help you serve clients better while protecting your own time and energy.I hope you enjoy this new format and I look forward to delivering super fast tips & tricks with you! You can also watch this Efficient Friday as a video on The Efficient Advisor’s YouTube Channel!Learn more about the Group Coaching & Mastermind HERE! Check out The First 100 Days Course: The Advisor's Blueprint for a Remarkable Client Experience HERE!Learn more about Asset-Map financial planning software HERE! Learn more about our sponsor Beemo Automation HERE! Check out the Efficient Advisor YouTube Channel HERE!Connect with Libby on LinkedIn HERE!Successful businesses don’t get built alone. You need community! You need collaboration! Join us in The Efficient Advisor Community on Facebook.

Sep 2, 2025 • 28min
302: Do This One Thing for 30 Days to Transform Your Business and Life
Sometimes the smallest shifts create the biggest results. In this episode, Libby challenges you to focus on just one tiny habit for 30 days. Drawing inspiration from James Clear’s book Atomic Habits, she shares why less really can be more when it comes to creating lasting change in your business and life. Instead of overloading yourself with too many new goals, this simple framework will help you build momentum, reduce overwhelm, and actually stick with the changes you want to make.Here’s what you’ll learn in this episode:Why one small daily action can transform your business and lifeThe science of compound growth through habits and the “1% better” principleHow identity-based habits drive deeper, more lasting changeThe four keys to creating habits that actually stick (make it obvious, attractive, easy, and satisfying)How to join Libby’s 30-Day Challenge and use the free tracker to stay accountableIf you’ve been feeling pulled in a thousand directions, this episode will help you simplify, focus, and finally see results. Pick one habit, commit for 30 days, and watch how much shifts in your practice and your life.Grab your 30-Day Challenge Download HERE!Learn more about the Group Coaching & Mastermind HERE! Check out The First 100 Days Course: The Advisor's Blueprint for a Remarkable Client Experience HERE!Learn more about Asset-Map financial planning software HERE! Learn more about our sponsor Beemo Automation HERE! Check out the Efficient Advisor YouTube Channel HERE!Connect with Libby on LinkedIn HERE!Successful businesses don’t get built alone. You need community! You need collaboration! Join us in The Efficient Advisor Community on Facebook.

Aug 29, 2025 • 9min
301: One Tip to Train Your Team to Solve More Problems
I am excited to introduce Efficient Friday! Each week, in 10 minutes or less, I want to share a super tactical tip, idea, process, hack, etc with you that you can implement in your business right away!In this episode, we dive into a simple but powerful leadership strategy that can completely transform how you guide your team. If you’ve ever felt overwhelmed by decision fatigue or frustrated that all problems land on your desk, this approach will help shift that dynamic.You’ll learn how to empower your team to bring not just problems, but also two to three potential solutions. This shift encourages ownership, critical thinking, and creativity—ultimately helping your practice run smoother and freeing you up to focus on the bigger picture. I hope you enjoy this new format and I look forward to delivering super fast tips & tricks with you! You can also watch this Efficient Friday as a video on The Efficient Advisor’s YouTube Channel!Learn more about the Group Coaching & Mastermind HERE! Check out The First 100 Days Course: The Advisor's Blueprint for a Remarkable Client Experience HERE!Learn more about Asset-Map financial planning software HERE! Learn more about our sponsor Beemo Automation HERE! Check out the Efficient Advisor YouTube Channel HERE!Connect with Libby on LinkedIn HERE!Successful businesses don’t get built alone. You need community! You need collaboration! Join us in The Efficient Advisor Community on Facebook.

Aug 26, 2025 • 52min
300: How To Build a Personal Brand AI Can’t Replace, With Guest Robyn Crane
In this discussion, marketing expert Robyn Crane shares her transition from a struggling advisor to a seven-figure entrepreneur. She reveals her unique BRAND formula for crafting an authentic personal brand that can outlast AI advancements. Robyn emphasizes the importance of building genuine connections, overcoming self-doubt, and aligning with your ideal client. She highlights the power of personal storytelling in establishing trust and offers practical strategies to stand out in a crowded marketplace while embracing AI as a supportive tool.

22 snips
Aug 19, 2025 • 50min
299: 11 Tiny Habits That Leveled Up My Business Growth
It's the little things that make a big difference in business. Discover how tiny daily habits can lead to massive growth. From transforming mornings for productivity to limiting email checks for sanity, the strategies shared are practical and impactful. Learn the importance of having just three goals each quarter, and the power of CEO days for strategic thinking. These techniques not only streamline your work but also help reclaim time for what matters most—family and life outside the office.

7 snips
Aug 15, 2025 • 12min
298: Margin = Magic: How I Stopped Curveballs from Wrecking My Schedule
Discover how proactive scheduling can elevate your efficiency and reduce stress. Learn the game-changing strategy of incorporating a simple two-week buffer into your calendar. This approach can transform you from reactive to calm and organized. Gain insights on enhancing client experiences while leading effectively. Plus, find out about available coaching programs that can help you implement these transformative practices!

Aug 12, 2025 • 48min
297: Charge What You’re Worth: Sten Morgan’s Blueprint for Confident, Value-Driven Advising
Financial advisor and coach Sten Morgan shares insights on redefining value in advisory services. He emphasizes the importance of charging for advice, not products, and offers practical steps for effective communication and trust-building. Sten discusses the transition from a scarcity to an abundance mindset, showcasing techniques like whiteboarding to simplify complex strategies for clients. He also explores how to create impactful business models that prioritize meaningful client relationships, blending strategy with heart to empower advisors to recognize and communicate their true worth.