#11594
Mentioned in 2 episodes

Go-To-Market Strategist

Everything You Need to Reach Product-Market Fit
Book • 2024
This book provides a step-by-step guide to launching products successfully, covering market research, pricing, positioning, and growth techniques.

It includes insights from over 50 GTM experts from leading companies like Hubspot, Miro, and Figma, offering practical examples and mental models to help businesses build a winning strategy.

Mentioned by

Mentioned in 2 episodes

Mentioned by
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Rob Walling
as the book written by his guest, Maya Voje, focusing on B2B SaaS go-to-market strategies.
90 snips
Episode 773 | How to Find Your Early Customer Profile (ECP)
Mentioned by
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Andrew Capland
as the author of a bestselling book.
How a GTM Expert Knew It Was Time to Leave—And Had the Courage to Act (Maja Voje)

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