#18923
Mentioned in 2 episodes
Story 10X
Turn the Impossible Into the Inevitable
Book • 2019
Drawing on 30,000 years of storytelling, Story 10x delivers a fresh approach for how to inspire and influence in the digital age.
The book teaches readers how to craft an 'Undeniable Story' using a 3-step narrative framework, similar to strategies used by Google, Facebook, and Hulu.
It emphasizes the importance of narrative structure, emotional engagement, and authenticity in storytelling to overcome objections, mobilize stakeholders, and create momentum for ideas and projects.
The book teaches readers how to craft an 'Undeniable Story' using a 3-step narrative framework, similar to strategies used by Google, Facebook, and Hulu.
It emphasizes the importance of narrative structure, emotional engagement, and authenticity in storytelling to overcome objections, mobilize stakeholders, and create momentum for ideas and projects.
Mentioned by
Mentioned in 2 episodes
Mentioned by ![undefined]()
Michael Margolis
246 snips
254 - Storytelling Is A Superpower — with Michael Margolis
Mentioned by ![undefined]()
Chris Abad
55 snips
Chris Abad - Storytelling tactics for senior designers
