The Brussels Effect

In 'The Brussels Effect: How the European Union Rules the World', Anu Bradford argues that despite perceptions of decline, the European Union remains a significant global superpower.

The EU's ability to set regulations that are adopted globally, a phenomenon known as the 'Brussels effect', allows it to shape policy in various critical areas.

The book details how the EU's standards are voluntarily extended by multinational companies to govern their global operations, thereby extending the EU's influence beyond its economic boundaries.