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Secret Recipe
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Book •
Robert Darden's "Secret Recipe" offers a comprehensive look at the history of Kentucky Fried Chicken, exploring its cultural impact and the business strategies that led to its success.
The book delves into the life of Colonel Sanders, examining his entrepreneurial journey and the development of his iconic fried chicken recipe.
It also analyzes the franchising model that propelled Kentucky Fried Chicken's growth and its influence on the fast-food industry.
Furthermore, the book explores the social and economic factors that contributed to the brand's popularity.
The narrative provides a detailed account of Kentucky Fried Chicken's evolution, from its humble beginnings to its global dominance.
The book delves into the life of Colonel Sanders, examining his entrepreneurial journey and the development of his iconic fried chicken recipe.
It also analyzes the franchising model that propelled Kentucky Fried Chicken's growth and its influence on the fast-food industry.
Furthermore, the book explores the social and economic factors that contributed to the brand's popularity.
The narrative provides a detailed account of Kentucky Fried Chicken's evolution, from its humble beginnings to its global dominance.
