

#35586
Mentioned in 1 episodes
The Content Code
Book • 2015
The Content Code provides actionable advice on how to move beyond basic content marketing by focusing on brand development, audience engagement, distribution, authority, shareability, and social proof.
It emphasizes the importance of quality over quantity in content creation.
It emphasizes the importance of quality over quantity in content creation.
Mentioned by
Mentioned in 1 episodes
Mentioned by Matthew Sweezy in relation to the content glut and the challenges of organic reach on social media.

#1. Mathew Sweezey, Salesforce: The Post-AI Consumer